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Extended Five Year Print Agreement Supports Growth, MOVIE Clips
Bonita Springs, FL - Florida based Capitol Color Mail, Inc. announced its new five year print Agreement with Wisconsin based QuadGraphics to support continued growth and its MOVIE Clips initiative.
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Studios, Exhibitors & Advertisers Support MOVIE Clips Nationwide Growth
Bonita Springs, FL – Bonita Springs, Florida based Capitol Color Mail, Inc. released preliminary numbers for its newest direct mail program, ‘MOVIE Clips’.
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New National Shopper Website
Bonita Springs,FL - Bonita Springs Florida based Capitol Color Mail
announces the creation of its new National Shopper Website.
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Extended Five Year Print Agreement Supports Growth, MOVIE Clips
Bonita Springs, FL - Florida based Capitol Color Mail, Inc. announced its new five year print Agreement with Wisconsin based QuadGraphics to support continued growth and its MOVIE Clips initiative. "MOVIE Clips Magazine now reaches millions of readers from Coast to Coast. Capitol Color Mail's new Value Pages growth is significant and our core Publisher sector is adding new profit producing products. QuadGraphics continues to be our selection to provide print and distribution services. This nine-figure Contract extension will allow unlimited growth potential for CCM, its employees and our legion of Publishers covering 48 States and over 4,000 zip codes," stated CCM President Shaun Boylan. Capitol Color Mail National Production General Manager, Jeff Lovelace, touted the relationship, "our connection to QuadGraphics heads into its fourteenth year full steam ahead. Quad's enormous manufacturing firepower and unmatched quality give us full levity to expand at a fast and scaleable pace". Capitol Color Mail began producing direct mailed publications in the mid 1980's, today it mails billions of coupon offers and direct mailed ads across the nation. "MOVIE Clips is just one more example of our Corporate ability to launch rapid growth products. With the support of Major Motion Picture Studios, we have created a new one-of-a-kind advertising platform," wrote Shaun Boylan. "For more than a decade, QuadGraphics has enjoyed a strong, close relationship with Capitol Color Mail and now we're proud to be extending that relationship for years to come" said Joel Quadracci, QuadGraphics President and Chief Operating Officer. "We'll continue to serve as a strategic partner as Capitol Color Mail grows its business through innovative products like MOVIE Clips Magazine, and we'll use our network of print-production plants to support that growth as needed." Capitol Color Mail markets advertising space, special project mailers, coupon magazines, National Brand FSI, Movie Publications and B to B publications. It is the Nation's largest volume coupon publication mailer. QuadGraphics is the largest privately held printer of Magazines, direct mail, catalogs, books and commercial products in the United States. It has seventeen domestic print and production facilities as well as plants in Europe and South America.
- For Immediate Release December 6, 2005 -
For More Information Contact: Shaun Boylan, Capitol Color Mail 239-947-9787 Ext. 16 Studios, Exhibitors & Advertisers Support MOVIE Clips Nationwide Growth Bonita Springs, FL – Bonita Springs, Florida based Capitol Color Mail, Inc. released preliminary numbers for its newest direct mail program, ‘MOVIE Clips’. "The projected distribution for the early October MOVIE Clips program will reach deep into the millions as advertisers, Studios and Theaters across the nation have embraced this program," stated Capitol Color Mail President Shaun Boylan. Capitol Color Mail Vice President of Production, Jeff Lovelace, added, "For now we will utilize one source for the print and mail side of the MOVIE Clips. That one source will be our partner of 14 years and the world’s largest private printer, QuadGraphics. As the program grows to reach double digit millions of households eight times annually, we may need to diversify production." Each MOVIE Clips mailer features two over-sized, centerfold, high resolution Movie Posters for upcoming new nationwide release films and smaller poster art for each. Movie Exhibitors are highlighted by “customizing” the MOVIE Clips magazine to the look of the neighborhood Theater. Local and National Merchants, often times from the Shopping Center where the Theater is found, support the program with valuable coupons found inside the MOVIE Clips magazine. “The Legend of Zorro” and “Zathura” are slated for the October MOVIE Clips mail dates. Other movies featured have included “Bad News Bears”, “STEALTH”, “The Longest Yard”, “War Of The Worlds”, “Oliver Twist” and “Into The Blue”. To date, movie posters and/or synopsis from ten major motion picture studios have been featured. Exhibitor customization for MOVIE Clips has included several of the Nation's oldest and respected Theater groups. The list of exhibitor participation grows weekly. Capitol Color Mail markets advertising space for companies ranging from the Fortune 100 to the smallest local merchants. It is the nation’s largest volume direct mail coupon publication mailing billions of offers annually across thousands of zip codes.
- For Immediate Release Jul 18, 2005 -
For More Information, Contact: Shaun Boylan, Capitol Color Mail (239) 947-9787 Ext. 16 New National Shopper Website
Bonita Springs,FL - Bonita Springs Florida based Capitol Color Mail
announces the creation of its new National Shopper Website. Capitol
Color Mail's National Shopper FSI features major National
Brand and Direct Response advertisers that reach tens
of millions of household's annually with America's lowest
CPM [ cost per thousand ] direct mailed FSI.
http://www.capitolcolormail.com/shopper
For more information contact National Shopper sales manager Bill Boylan 239-947-9787 #18
or email bill@capcosupport.com
Atlanta Selected As First Major Market For Direct Mail Giant Capitol Color Mail's Business Values Program: QuadGraphics Chosen As Printer Bonita Springs, FL - Bonita Springs, Florida based Capitol Color Mail has announced the selection of QuadGraphics as its production partner for the Atlanta launch of its Business Values B to B shared mail program. On the eve of its twelfth year of doing business with QuadGraphics, Capitol Color Mail has awarded its Business Values title to the Milwaukee, Wisconsin based printer. The partnership between the two industry leaders began in 1992 when QuadGraphics printed tens of millions of direct mail pieces containing billions of direct marketing ads and offers for Capitol Color Mail. Today the totals have soared to hundreds of millions of pieces and over 20 billion ads annually. QuadGraphics Vice President and Chief Financial Officer, John C. Fowler, wrote in a letter to Capitol Color Mail, "Thank you for all of the years of successful partnership with QuadGraphics. During these years we have both grown to become leaders in our respective industries. Capitol Color Mail has grown to become one of our larger premier clients and because of successful relationships like this, we have grown from $700 million in annual sales to over $1.8 billion in 10 years." Shaun Boylan, President and Founder of Capitol Color Mail said,"the Business Values direct mail B to B program will quickly grow to an unduplicated circulation of 10 million mailed business. The steady advertising participation of Sam's Club, Dell, Pitney Bowes and Staples (among others) represents some of America's largest and finest "best of breed" advertisers. QuadGraphics. with its legion of press, finishing, mail equipment and resources is the natural choice." Capitol Color Mail markets advertising space and develops Coupon Magazines, National Product Brand FSI, Regional Inserts and special project mail programs from coast to coast, blanketing thousands of zip codes. It is the nation's largest mailer of coupon publications. QuadGraphics is the largest privately held printer of magazines, direct mail, catalogs, books and other commercial products in the United States. It has seventeen domestic print and production facilities and plants in Poland, Brazil and Argentina.
- For Immediate Release April 25, 2004 -
For More Information, Contact: Shaun Boylan, Capitol Color Mail (239) 947-9787 Ext. 16 Automobile Dealers "Billboards In The Mail" Introduced By Capitol Color Mail Founder Bonita Springs, FL-Bonita Springs Florida based Capitol Color Mail announced the creation and final testing of its "Automotive "Billboard In The Mail" program to be rolled out across America. "The Capitol Color Mail legion of hundreds of publishers across the nation will combine with the company owned extended reach of an additional 8.5 million readers and offer the exciting new Automotive 'Billboards In The Mail' program to dealers across the nation," announced Shaun Boylan, president and founder of Capitol Color Mail, America's largest coupon publication mailer. "Testing of the program with a regional Chevrolet Dealership has concluded with excellent results…we are now braced to present the details to hundreds in our sales group at our National Convention in Las Vegas on Saturday, December 13. This group covers over 4,000 zip codes across 49 States. Soon this program will be found in tens of millions of households across America," added Boylan. More details have been released: The program allows an Auto Dealer to literally "own a market" with no competition since its key characteristic is exclusivity. The mailer is full color and 17"x24", a full sized poster. Prior to being made available to auto dealers, the "Billboards In The Mail" was exclusively produced for major sports franchises and motion picture companies to drive attendance, television and movie viewing. Capitol Color Mail markets advertising space and develops coupon magazines, National Product Brand FSI, regional inserts and special project mail programs from coast to coast, blanketing thousands of zip codes. It is the nation's largest mailer of coupon publications.
For More Information, Contact: Shaun Boylan, Capitol Color Mail (239) 947-9787 Ext. 16 Capitol Color Mail Teams With NFL, NHL & Major League Baseball Franchises Bonita Springs, FL- Bonita Springs, Florida based Capitol Color Mail has released details of its "Billboards In The Mail" direct mail alliance with multiple professional sports franchises. "During the Summer and Fall of this year over one million over-sized Poster direct mail pieces were delivered for major sports franchises by Capitol Color Mail. The full, sized 17" x 24" posters are called "Billboards In The Mail". We have co-marketed this program with the NFL Baltimore Ravens, the NHL New York Islanders and the World Series Champion Florida Marlins Baseball team," said Capitol Color Mail distribution head Jeff Lovelace. Capitol Color Mail Design Manager Joe Jakubielski added, "In addition to major sports teams, we have designed strong "Billboards In The Mail" programs featuring Universal Pictures Summer blockbuster movie 'The Hulk' and Warner Bros. family hit 'Looney Tunes Back In Action.'" Capitol Color Mail has also produced 'Billboards In The Mail' programs with the St. Louis Ram Cheerleaders, the Florida Everblades Hockey team and several smaller mid-sized companies. "We believe that our 'Billboards In The Mail' program will soon represent a very large percentage of the major sports franchises in America since we already have a direct mail presence in most major markets across the nation," said Capitol Color Mail National Sales Manager Joe Bial. Capitol Color Mail markets advertising space and develops coupon magazines, National Product Brand FSI, regional inserts and special project mail programs from coast to coast, blanketing thousands of zip codes. It is the nation's largest mailer of coupon publications.
For More Information, Contact: Shaun Boylan, Capitol Color Mail (239) 947-9787 Ext. 16 Capitol Color Mail Company Owned Zones "Value Pages" Program Tops 8 Million Readers Bonita Springs, FL- Bonita Springs, Florida based Capitol Color Mail confirms the direct mail delivery of its new Company Owned initiative "Value Pages Magazine" has topped eight million new readers. The Value Pages Regional and Local Magazines are delivered by mail to households in markets located in Florida, North Carolina, Kentucky, Mississippi, Missouri, Indiana, Kansas, North Dakota, Illinois and New York. "About a year and a half ago we began this new initiative to add company owned zones to our existing enormous publisher based mail quantities. Today we are pleased to have added millions of new households to our ever growing mailed household count," said Shaun Boylan. Shaun Boylan, president and founder of Capitol Color Mail added, "It is nothing short of amazing when you consider that in a little over a year we have not only added millions of new mailed households but also created and designed from scratch over 20,000 ads." Capitol Color Mail markets advertising space and develops coupon magazines, National Product Brand FSI, regional inserts and special project mail programs from coast to coast, blanketing thousands of zip codes. It is the nation's largest mailer of coupon publications.
For More Information, Contact: Shaun Boylan, Capitol Color Mail (239) 947-9787 Ext. 16 |